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Metropolitan College Of New York (MCNY)

Full-Service Digital Agency based out of New York City

Services Rendered:

  • Strategy
  • Creative
  • Multimedia Production
  • Web Design & Development
  • Paid Media

Metropolitan College Of New York (MCNY)

The Master of Public Administration in Emergency and Disaster Management is a highly dynamic, globally accredited, and first-ever online degree found in the Metropolitan College of New York.

Our collaboration with the director of the online MPA program, Chuck Frank, provided us with a crystal-clear objective; appeal to the military veteran market to boost the Fall 2019 program enrollment.

By sourcing veteran-centric content with the help of Dr. Joseph Asbery, followed by our in-depth market analysis, led us in architecting the ideal environment for our Paid Media campaigns, allowing us to maximize a conservative Digital advertising budget and significantly outperforming expectations in record-breaking time.

Our comprehensive Strategy and framework of execution drove web traffic from relevant social channels through conversion-driven landing pages, which resulted in delivering one of our most successful campaigns to date by providing a measurable 18,000% return on advertising spend.

Our Campaign Stats:

Advertising Spend
Campaign Time
Link Clicks
Enrollment Leads
Converted to Enrollment
Revenue per Yearly Student Enrollment
Total Revenue from Student Enrollment
ROAS (Return On Ad Spend)

Chuck Frank Testimonial

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