Skip links

Metropolitan College Of New York (MCNY)

Full-Service Digital Agency based out of New York City

Services Rendered:

  • Strategy
  • Creative
  • Multimedia Production
  • Web Design & Development
  • Paid Media

Metropolitan College Of New York (MCNY)

The Master of Public Administration in Emergency and Disaster Management is a highly dynamic, globally accredited, and first-ever online degree found in the Metropolitan College of New York.

Our collaboration with the director of the online MPA program, Chuck Frank, provided us with a crystal-clear objective; appeal to the military veteran market to boost the Fall 2019 program enrollment.

By sourcing veteran-centric content with the help of Dr. Joseph Asbery, followed by our in-depth market analysis, led us in architecting the ideal environment for our Paid Media campaigns, allowing us to maximize a conservative Digital advertising budget and significantly outperforming expectations in record-breaking time.

Our comprehensive Strategy and framework of execution drove web traffic from relevant social channels through conversion-driven landing pages, which resulted in delivering one of our most successful campaigns to date by providing a measurable 18,000% return on advertising spend.

Our Campaign Stats:

$1,200.00
Advertising Spend
40-Days
Campaign Time
28,923
Reach
82,661
Impressions
82,661
Impressions
474
Link Clicks
8
Enrollment Leads
6
Converted to Enrollment
$36,000.00
Revenue per Yearly Student Enrollment
$216,000.00
Total Revenue from Student Enrollment
18,000%
ROAS (Return On Ad Spend)

Chuck Frank Testimonial

Have a project in mind? Let’s talk.

Help Us Take Your Business To Where It Deserves To Be. Let’s Get You Started With The First Step.